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Influence of "Likes" in Social Media Food Ads on Black and White Adolescents' Food Purchases - Study 2

Influence of "Likes" in Social Media Food Ads on Black and White Adolescents' Food Purchases - Study 2

Recruiting
13-17 years
All
Phase N/A
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Overview

This is a randomized trial to examine the influence of number of "likes"on social media food ads on Black and White adolescents' food purchases

Description

The aim of this randomized trial is to test the degree to which visual attention to racially congruent vs incongruent people, and/or number of "likes" in social media ads influence Black and White adolescents' food purchases.

Eligibility

Inclusion Criteria:

  • adolescent (13-17 years of age) who identifies as only non-Latino White or only Black/African American; who logs into Instagram once daily; who can read and speak English

Exclusion Criteria:

  • participants who do not meet all criteria described above.

Study details
    Food Selection

NCT06969638

NYU Langone Health

14 October 2025

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